There are essentially 3 types of vehicle branding 1. Masthead LOGO graphics and TEXT cut from stock vinyl colours, no print 2. Partial Print (digitally printed skin that covers one or more parts of the vehicle) 3. Full Wrap (digitally print skin which covers the entire duco of the car) All of the above forms of advertising on your vehicle have their merits. When deciding on which option is best for your business, consideration must be given to colour of your vehicle’s base duco, the logo elements at your disposal whether they include imagery, catchphrases, illustration or logo only, or text logo only. And of course your budget. Much can be achieved with any of the above approaches to vehicle branding. Naturally good bones, help, ie: good base brand elements. But in the end it is what you do with those elements and how they are treated on your vehicle that really matters. Knowing best placement of your brand elements, having a good eye for design and scale, working in the base duco colour for anything less than a full wrap are all important considerations. AutoSkin for us is all about driving your brand home, whether your brand is a business or something more personal, a statement about you. For Australian Fashion Guide (AFG) whose budget was $1200 including set up placement of imagery and logos, the most important element of their brand is a photographic visual of what they do and is where most of their budget spend was allocated. Silver is a great neutral colour. The dark grey metallic duco of their Infiniti perfectly match the colours of the fashion imagery incorporated on this vehicle. Boxed AFG logo appears on both doors and rear window along with url.
Features: Size: Large, Make: Infiniti, Industry: Fashion & Beauty, Budget: 1000-1500, Coverage: Partial Printed, Region: Victoria