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Headland Machinery

Headland Machinery ordered 4 Wall Scrawls for their open warehouse space and boardrooms. For this application we reverse applied a layer of warm white semi opaque film to the Wall Scrawl and forme cut the Headland logo out of the film in the bottom right hand corner. The Boardroom Wall Scrawl needed to be large (2000x1500mm) to negate a fairly obvious mortar section within their brickwork. To break up the space a little we applied two sections of film; a large upper section where all the writing takes place and a smaller logo area section, that being low would tend not to be used. In other applications this keyline area could be highly designed with graphics, images and logos both in the home and office while keeping the main writing section clean for handwriting legibility. Thank you to Leanne whom I met yesterday when taking the photos ... the building at Headland was only built a year ago but the brickwork looks as though it has been their for years and works in well with the clean elements at play in a warehouse space including now 4 Wall Scrawls.

Gallery: view all 4 images

Project Details
Artwork by Headland
Type Commercial
Product Tag Forme Cut, Semi Opaque White Film, Corporate Logo, Keyline Area
Use Office
Date Completed September 2008
Size
Rectangular Size '1500x700
Square Size 2000x1500'
Client Information
Client Headland Machinery
Location Melbourne
Industry Manufacturing
Website http://www.headland.com.au
Unleeshed NSW & BNE

Using a numbering system 1 - 10 for each day of the week for a 6 week period, with the numbers each relating to a stage detailed in the lined memo section, Unleeshed can tick off stages completed and know where they are at with a given model and their client for each client promotion. Sounds detailed and it is having been custom designed for the specific needs of this business. The training schedule Wall Scrawls have now been completed and installed in Melbourne, Sydney and Brisbane. Using the interlayer printed film, means that if changes are required in the future, we can print a new interlayer and send to the client for them to place between the two layers of 6mm acrylic - reducing the cost of removal of old film which in the past would have been reverse applied to the acrylic and reapplication of new material. Gives the whole basic double layer system integrity and longevity.

Gallery: view all 6 images

Project Details
Artwork by Wall Scrawl using client information
Type Commercial
Product Tag Printed Interlayer, Format, Double Layer
Use Client Specific
Date Completed August 2008
Size
Rectangular Size
Square Size '1200x1500'
Client Information
Client Unleeshed
Location Melbourne
Industry Model Management
Website http://www.unleeshed.com.au
Unleeshed

Unleeshed required a custom designed perpetual calendar so that they could view at a glance their current and upcoming events and promotions and assign models as required. We are now printing stamp size client logos on static film to cling to the board so that Unleeshed know where there models will be placed for an event and on which day of the year. Their models can be booked months in advance hence the need for a perpetual calendar. We have recently created another formatted board using a double layer Wall Scrawl and printed film which can be updated if required overtime. This recent addition is a training board for their Models and has again been custom designed to suit the clients particular requirements.

Gallery: view all 5 images

Project Details
Artwork by Wall Scrawl using supplied client elements
Type Commercial
Product Tag Perpetual Calendar, Format, Office, Printed Layer
Use Office
Date Completed June 2008
Size
Rectangular Size 1200x2400mm | 2400x1200mm
Square Size '1200x1500'
Client Information
Client Unleeshed Promotion & Model Mgt
Location Melbourne
Industry Model Management
Website http://www.unleeshed.com.au

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